{"id":1132,"date":"2023-11-07T11:49:31","date_gmt":"2023-11-07T11:49:31","guid":{"rendered":"https:\/\/www.gravityjack.com\/?page_id=1132"},"modified":"2024-03-06T21:08:54","modified_gmt":"2024-03-06T21:08:54","slug":"oreo_cookie_quest","status":"publish","type":"page","link":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/","title":{"rendered":"Oreo"},"content":{"rendered":"\n<div class=\"wp-block-nk-awb nk-awb portfolio_first_section nk-awb-28oGzo\" style=\"padding-top:54px\"><div class=\"nk-awb-wrap\" data-awb-type=\"image\" data-awb-image-background-size=\"contain\" data-awb-image-background-position=\"50% 0%\"><div class=\"nk-awb-inner\" style=\"opacity: 0.39;\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/Portfolio_Watermark-1.svg\" class=\"wp-image-538 jarallax-img\" width=\"1283\" height=\"143\" \/><\/div><\/div><div class=\"nk-awb-wrap-content is-layout-flow wp-block-awb-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading\">THE GREAT OREO COOKIE QUEST<\/h1>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p>The Great Oreo Cookie Quest is a mobile app with a complimentary website that leverages object recognition to discover hidden rewards by scanning items in the real world. It takes users on an incredible journey that allows them to make discoveries in order to win digital prizes such as stickers and wallpapers that can be uploaded to their phone.<\/p>\n\n\n\n<p>As players accrue points by making more discoveries, they will be able to win bigger prizes such as Google Play Store vouchers. When a user scans packages of Oreo cookies, they will be entered into the grand sweepstakes! The Great Oreo Cookie Quest was developed to be available in 17 countries in Europe &amp; Russia as well as 13 countries in Latin America.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h5 class=\"wp-block-heading\">Client<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>OREO<\/li>\n\n\n\n<li>Mondelez<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"44\" height=\"51\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/Great_Solution-1.svg\" alt=\"\" class=\"wp-image-546\"\/><\/figure>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Platforms<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ASP.NET Core 2.0&nbsp;<\/li>\n\n\n\n<li>Kubernetes Clustering<\/li>\n\n\n\n<li>Cloud SQL&nbsp;<\/li>\n\n\n\n<li>And more!<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"52\" height=\"59\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/platforms.svg\" alt=\"\" class=\"wp-image-840\" style=\"width:50px;height:undefinedpx\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group technologies_section\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">SERVICES<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Mobile Apps<\/h5>\n\n\n\n<p>Deliver dynamic content to customers in new and exciting ways.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"50\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/mobile_apps-1.svg\" alt=\"\" class=\"wp-image-543\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Web Development<\/h5>\n\n\n\n<p>Creation of an online presence that is unique to the project.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/web_development.svg\" alt=\"\" class=\"wp-image-610\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Object Detection<\/h5>\n\n\n\n<p>Ability to scan and recognize any real-world object<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"56\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/object_direction.svg\" alt=\"\" class=\"wp-image-566\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Custom Software<\/h5>\n\n\n\n<p>Code development specific to the project\u2019s needs.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"51\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/custom_software-1.svg\" alt=\"\" class=\"wp-image-542\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Language Localization<\/h5>\n\n\n\n<p>Provide specific languages based on the user\u2019s location.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/localization-1.svg\" alt=\"\" class=\"wp-image-541\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">3D Development<\/h5>\n\n\n\n<p>Realistic 3D artwork that can be viewed from any angle.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"50\" height=\"54\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3d_development-1.svg\" alt=\"\" class=\"wp-image-540\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group video_block\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Oreo Cookie Quest H264\" width=\"1778\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/G3LYGONU_sA?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.gravityjack.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group portfolio_project_development fullwidth_section has-background\" style=\"background-color:#1d1d1d\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group portfolio_project_development_top has-white-color has-text-color\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">THE GRAVITY JACK PROCESS<\/h2>\n\n\n\n<p>Since the project involved severable deliverables that included a cross platform mobile application and website across several countries, the Gravity Jack digital production team provided&nbsp;consistent quality and visibility to the project\u2019s various milestones.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group portfolio_project_development_bottom has-white-color has-text-color\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\">TIMELINE STAGES<\/h3>\n\n\n\n<div style=\"height:27px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"175\" height=\"85\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/timline_stages_01-1.svg\" alt=\"\" class=\"wp-image-537\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">USER STORIES<\/h4>\n\n\n\n<p>Puts us in the shoes of a potential user to make informed decisions about the functionality and flow of the project.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"175\" height=\"85\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/timline_stages_02-1.svg\" alt=\"\" class=\"wp-image-536\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">WIREFRAMES<\/h4>\n\n\n\n<p>The blueprints of a project that put the design and development teams on the same page prior the development<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"175\" height=\"85\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/timline_stages_03-1.svg\" alt=\"\" class=\"wp-image-535\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">UI DESIGN<\/h4>\n\n\n\n<p>Integrating branding, style guides, and more to give the project cohesive look and feel<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"175\" height=\"85\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/timline_stages_04-1.svg\" alt=\"\" class=\"wp-image-534\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">DEVELOPMENT<\/h4>\n\n\n\n<p>Development begins with the architecture of the project with integration tests help verify that all software is written based on the project requirements<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"175\" height=\"85\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/timline_stages_05-1.svg\" alt=\"\" class=\"wp-image-533\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">QUALITY ASSURANCE<\/h4>\n\n\n\n<p>A test plan is created where the project is tested at each development milestone and again multiple times upon competition to ensure a seamless experience<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"175\" height=\"85\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/timline_stages_06-1.svg\" alt=\"\" class=\"wp-image-532\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">LAUNCH<\/h4>\n\n\n\n<p>Working alongside the client, a process is established to launch the project based on the intended audience. The code is then packaged up and provided to the client!<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-nk-awb nk-awb fullwidth_section simple_text\"><div class=\"nk-awb-wrap\" data-awb-type=\"image\" data-awb-image-background-size=\"cover\" data-awb-image-background-position=\"50% 50%\"><div class=\"nk-awb-inner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/backdraft-regid.png\" class=\"wp-image-592 jarallax-img\" width=\"1440\" height=\"564\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/backdraft-regid.png 1440w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/backdraft-regid-300x118.png 300w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/backdraft-regid-1024x401.png 1024w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/backdraft-regid-500x196.png 500w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/backdraft-regid-800x313.png 800w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/backdraft-regid-1280x501.png 1280w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/><\/div><\/div><div class=\"nk-awb-wrap-content is-layout-flow wp-block-awb-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:67.7%\">\n<h3 class=\"wp-block-heading\">PROJECT DEVELOPMENT<\/h3>\n\n\n\n<p>Being pioneers in the Augmented Reality space, Gravity Jack was a perfect fit for OREO\u2019s search for an agency that could develop software capable of scanning and recognizing everyday objects. The overall objective of the OREO Cookie Quest application was to encourage users to scan objects as they go about their day as part of an OREO-themed scavenger hunt. To make this happen, Gravity Jack worked closely with the client to build a robust database of everyday objects such as coffee mugs, watches, and of course, OREO Cookies that app users can scan in hopes of unlocking prizes. The database also included a backend framework that allowed the client to add new scanable objects and edit or remove existing objects.<\/p>\n\n\n\n<p>When a user scanned a recognizeable object within the database, a 3D OREO would appear on the screen and perform an animation where the cookie twisted open, revealing a prize. Prizes included exclusive videos, stickers, wallpapers, and even the ability to be entered into a drawing for a vacation getaway! As users scanned objects in the hopes of collecting all of the objects, the app\u2019s database would keep track of which items were captured and which were still available. In the event a user collected all the items, additional prizes were made available to them.<\/p>\n\n\n\n<p>Additionally, Gravity Jack created a crossplatform website for the Cookie Quest where users unlocked additional content that included games, coupons, and the ability to download the app. The OREO Cookie Quest was released in the app stores accross several countries throughout the world including Europe and Latin America. To make this happen, Gravity Jack had to ensure that each language was correctly deployed wherever the app was downloaded, while also adhering to different app store regulations that varied by country \u2014 making for a succesful glbal campaign for the OREO team.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"377\" height=\"402\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Great_OREO_Cookie_Quest-Cookie_Logo-1.png\" alt=\"\" class=\"wp-image-1138\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Great_OREO_Cookie_Quest-Cookie_Logo-1.png 377w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Great_OREO_Cookie_Quest-Cookie_Logo-1-281x300.png 281w\" sizes=\"(max-width: 377px) 100vw, 377px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-nk-awb nk-awb warframes_section fullwidth_section nk-awb-QwRgn\" style=\"padding-top:39px;padding-bottom:39px\"><div class=\"nk-awb-wrap\" style=\"background:#2f2d30\" data-awb-type=\"image\" data-awb-parallax=\"scroll\" data-awb-parallax-speed=\"0.5\" data-awb-parallax-mobile=\"false\" data-awb-image-background-size=\"contain\" data-awb-image-background-position=\"50% 100%\"><div class=\"nk-awb-inner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1.png\" class=\"wp-image-557 jarallax-img\" width=\"2880\" height=\"1288\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1.png 2880w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1-300x134.png 300w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1-1024x458.png 1024w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1-500x224.png 500w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1-800x358.png 800w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1-1280x572.png 1280w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D-dot-grid-1-1-1920x859.png 1920w\" sizes=\"(max-width: 2880px) 100vw, 2880px\" \/><\/div><\/div><div class=\"nk-awb-wrap-content is-layout-flow wp-block-awb-is-layout-flow\">\n<div class=\"wp-block-group has-white-color has-text-color\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<style>\nmodel-viewer {\nwidth: 100%;\nheight: 320px;\nbackground-color: transparent;\n}\n<\/style>\n\n<model-viewer\nsrc=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2024\/03\/Oreo_Gold.glb\"\nios-src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2024\/03\/Oreo_Gold.usdz\"\nalt=\"A 3D Model of a gold Oreo Cookie\"\nshadow-intensity=\"1\"\nenvironment-image=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2024\/02\/autoshop_01_1k.hdr\"\ncamera-controls\ninteraction-prompt=\"auto\"\nauto-rotate ar\nquick-look-browsers=\"safari chrome\"><\/model-viewer>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<style>\nmodel-viewer {\nwidth: 100%;\nheight: 320px;\nbackground-color: transparent;\n}\n<\/style>\n\n<model-viewer\nsrc=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2024\/03\/Oreo_Choc.glb\"\nios-src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2024\/03\/Oreo_Choc.usdz\"\nalt=\"A 3D Model of an Oreo Cookie\"\nshadow-intensity=\"1\"\nenvironment-image=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2024\/02\/autoshop_01_1k.hdr\"\ncamera-controls\ninteraction-prompt=\"auto\"\nauto-rotate ar\nquick-look-browsers=\"safari chrome\"><\/model-viewer>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:51px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-10 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:68%\">\n<h3 class=\"wp-block-heading\">3D DEVELOPMENT<\/h3>\n\n\n\n<p>Gravity Jack\u2019s 3D team replicated a series of 3D versions of the OREO cookie that featured various icons and colors. Once an object was scanned and recognized, the 3D cookie would appear on the screen and animate by twisting open \u2014 ultimately revealing a prize.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">3D Asset Optimization<\/h5>\n\n\n\n<p>Adding details and optimizing existing 3D models for mobile use.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large ico_white\"><img loading=\"lazy\" decoding=\"async\" width=\"44\" height=\"49\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/3D_Modeling_white.svg\" alt=\"\" class=\"wp-image-815\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group app_tutorial fullwidth_section has-background\" style=\"background-color:#f0f0f0\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1180\" height=\"1148\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/OREO_Mobile_Wireframe_Flowchart_110917-1.png\" alt=\"\" class=\"wp-image-1141\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/OREO_Mobile_Wireframe_Flowchart_110917-1.png 1180w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/OREO_Mobile_Wireframe_Flowchart_110917-1-300x292.png 300w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/OREO_Mobile_Wireframe_Flowchart_110917-1-1024x996.png 1024w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/OREO_Mobile_Wireframe_Flowchart_110917-1-500x486.png 500w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/OREO_Mobile_Wireframe_Flowchart_110917-1-800x778.png 800w\" sizes=\"(max-width: 1180px) 100vw, 1180px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-11 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\">WIREFRAMES<\/h3>\n\n\n\n<p>The OREO Cookie Quest mobile app had several screens that tusers could potentially experience while exploring. To ensure every action lead to the corresponding screen, Gravity Jack built a robust series of wireframes prior to development.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Wireframing<\/h5>\n\n\n\n<p>The blueprints of a project that put the design and development teams on the same page prior to the development.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"50\" height=\"51\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/user_experience_design.svg\" alt=\"\" class=\"wp-image-576\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group mobile_design\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\">MOBILE DESIGNS<\/h3>\n\n\n\n<p>Knowing that the ability to scan objects and get rewards were the top tier features of the app, Gravity Jack was thorough in the process in designing and developing mobile designs that made for an enjoyable user experience.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Mobile<\/h5>\n\n\n\n<p>Deliver dynamic content to customers in new and exciting ways.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"50\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/mobile_Design.svg\" alt=\"\" class=\"wp-image-528\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:27px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"swiper porfolio_portreit_mobile\">\n    <div class=\"swiper-wrapper\">\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_1.png\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_2.png\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_3.png\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_4.png\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_5.png\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_6.png\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_7.png\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large swiper-slide\"><img decoding=\"async\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/iPhone_8.png\" alt=\"\"\/><\/figure>\n\n\n\n<\/div>\r\n<div class=\"swiper-pagination\"><\/div>\r\n  <\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-nk-awb nk-awb warframes_section fullwidth_section nk-awb-1woi4z\" style=\"padding-top:39px;padding-bottom:39px\"><div class=\"nk-awb-wrap\" style=\"background:#2f2d30\" data-awb-type=\"color\" data-awb-parallax=\"scroll\" data-awb-parallax-speed=\"0.5\" data-awb-parallax-mobile=\"false\"><div class=\"nk-awb-overlay\" style=\"background: linear-gradient(180deg,rgb(79,79,79) 2%,rgb(0,0,0) 100%);\"><\/div><\/div><div class=\"nk-awb-wrap-content is-layout-flow wp-block-awb-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-13 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/beerglass.png\" alt=\"\" class=\"wp-image-1155\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/beerglass.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/beerglass-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"158\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/cardigan.png\" alt=\"\" class=\"wp-image-1158\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/cardigan.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/cardigan-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/barbell.png\" alt=\"\" class=\"wp-image-1153\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/barbell.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/barbell-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/hatchet-1.png\" alt=\"\" class=\"wp-image-1162\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/hatchet-1.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/hatchet-1-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/mountain-1.png\" alt=\"\" class=\"wp-image-1165\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/mountain-1.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/mountain-1-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/stereo-1.png\" alt=\"\" class=\"wp-image-1167\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/stereo-1.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/stereo-1-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-14 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"158\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/computerkeyboard-1.png\" alt=\"\" class=\"wp-image-1159\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/computerkeyboard-1.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/computerkeyboard-1-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"159\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/magneticcompass.png\" alt=\"\" class=\"wp-image-1164\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/magneticcompass.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/magneticcompass-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"159\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/oreo.png\" alt=\"\" class=\"wp-image-1166\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/oreo.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/oreo-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"158\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/anchor.png\" alt=\"\" class=\"wp-image-1152\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/anchor.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/anchor-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"158\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/bucket.png\" alt=\"\" class=\"wp-image-1157\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/bucket.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/bucket-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"158\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/computerkeyboard-1.png\" alt=\"\" class=\"wp-image-1159\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/computerkeyboard-1.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/computerkeyboard-1-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-15 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"158\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/hammer.png\" alt=\"\" class=\"wp-image-1161\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/hammer.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/hammer-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/headphones.png\" alt=\"\" class=\"wp-image-1163\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/headphones.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/headphones-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"161\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/analogclock.png\" alt=\"\" class=\"wp-image-1151\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/beard.png\" alt=\"\" class=\"wp-image-1154\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/beard.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/beard-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"159\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/brocoli.png\" alt=\"\" class=\"wp-image-1156\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/brocoli.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/brocoli-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"159\" height=\"160\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/cupcake.png\" alt=\"\" class=\"wp-image-1160\" srcset=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/cupcake.png 159w, https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/cupcake-150x150.png 150w\" sizes=\"(max-width: 159px) 100vw, 159px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-white-color has-text-color\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-17 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:68%\">\n<h3 class=\"wp-block-heading\">ASSOCIATED GRAPHICS<\/h3>\n\n\n\n<p>Gravity Jack designed a whole series of OREO cookies that showed users what objects have already been scanned and which ones are still left to be found.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-16 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Graphic Design<\/h5>\n\n\n\n<p>Original designs that follow branding guidelines<\/p>\n\n\n\n<figure class=\"wp-block-image size-large ico_white\"><img loading=\"lazy\" decoding=\"async\" width=\"50\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/extra-graphics.svg\" alt=\"\" class=\"wp-image-812\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group app_tutorial fullwidth_section has-background\" style=\"background:linear-gradient(180deg,rgb(240,240,240) 0%,rgb(255,255,255) 100%)\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Oreo Cookie Quest App Demo\" width=\"1778\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/Hbmsc7ZsKPY?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.gravityjack.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-18 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\">COMMERCIAL SUCCESS<\/h3>\n\n\n\n<p>To bring notoriety to the project, OREO and their affiliates created and released a series of commercials for different areas of the world.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Marketing<\/h5>\n\n\n\n<p>Promotion of the project across several platforms.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"54\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/Video_player-1.svg\" alt=\"\" class=\"wp-image-527\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group final_delivery fullwidth_section has-white-color has-text-color has-background\" style=\"background-color:#1d1d1d\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div style=\"height:27px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">FINAL DELIVERY<\/h3>\n\n\n\n<p>Completion of the OREO Cookie Quest aimed and achieved increasing short-term sales growth by captivating and engaging consumers at the most critical time (point of sale) as well as increasing brand engagement everywhere. By incorporating Oreo\u2019s recognizable brand in new and interactive ways.<\/p>\n\n\n\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-19 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">The Goal<\/h5>\n\n\n\n<p>OREO and their associates wanted provide a cutting-edge reward system for customers that engage with their packaging and products in stores and out in the real world..<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"53\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/Web_Design_white-1.svg\" alt=\"\" class=\"wp-image-529\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Gravity Jack\u2019s Solution<\/h5>\n\n\n\n<p>A mobile app and corresponding website that sent users on an OREO-themed scavenger hunt. Using object recognition technology, users could open the Cookie Quest application to scan objects in order to win prizes.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"53\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/Web_Design_white-1.svg\" alt=\"\" class=\"wp-image-529\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column ico_add_svg is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">The Result<\/h5>\n\n\n\n<p>A global release that was a commercial success. OREO was able to keep their customers engaged through prizes as well as keep them up to date with all things OREO through push notifications and other screens within the app.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"53\" height=\"50\" src=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/10\/Web_Design_white-1.svg\" alt=\"\" class=\"wp-image-529\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>SERVICES Mobile Apps Deliver dynamic content to customers in new and exciting ways. Web Development Creation of an online presence that is unique to the project. Object Detection Ability to scan and recognize any real-world object Custom Software Code development specific to the project\u2019s needs. Language Localization Provide specific languages based on the user\u2019s location. <a href=\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/\" class=\"more-link\">&#8230;<span class=\"screen-reader-text\">  Oreo<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":1133,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-portfolio-item.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-1132","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Oreo - Gravity Jack<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Oreo - Gravity Jack\" \/>\n<meta property=\"og:description\" content=\"SERVICES Mobile Apps Deliver dynamic content to customers in new and exciting ways. Web Development Creation of an online presence that is unique to the project. Object Detection Ability to scan and recognize any real-world object Custom Software Code development specific to the project\u2019s needs. Language Localization Provide specific languages based on the user\u2019s location. ... Oreo\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/\" \/>\n<meta property=\"og:site_name\" content=\"Gravity Jack\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-06T21:08:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"541\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"16 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/\",\"url\":\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/\",\"name\":\"Oreo - Gravity Jack\",\"isPartOf\":{\"@id\":\"https:\/\/www.gravityjack.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg\",\"datePublished\":\"2023-11-07T11:49:31+00:00\",\"dateModified\":\"2024-03-06T21:08:54+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/#primaryimage\",\"url\":\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg\",\"contentUrl\":\"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg\",\"width\":1440,\"height\":541},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.gravityjack.com\/#website\",\"url\":\"https:\/\/www.gravityjack.com\/\",\"name\":\"Gravity Jack\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.gravityjack.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Oreo - Gravity Jack","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/","og_locale":"en_US","og_type":"article","og_title":"Oreo - Gravity Jack","og_description":"SERVICES Mobile Apps Deliver dynamic content to customers in new and exciting ways. Web Development Creation of an online presence that is unique to the project. Object Detection Ability to scan and recognize any real-world object Custom Software Code development specific to the project\u2019s needs. Language Localization Provide specific languages based on the user\u2019s location. ... Oreo","og_url":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/","og_site_name":"Gravity Jack","article_modified_time":"2024-03-06T21:08:54+00:00","og_image":[{"width":1440,"height":541,"url":"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"16 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/","url":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/","name":"Oreo - Gravity Jack","isPartOf":{"@id":"https:\/\/www.gravityjack.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/#primaryimage"},"image":{"@id":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg","datePublished":"2023-11-07T11:49:31+00:00","dateModified":"2024-03-06T21:08:54+00:00","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gravityjack.com\/oreo_cookie_quest\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.gravityjack.com\/oreo_cookie_quest\/#primaryimage","url":"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg","contentUrl":"https:\/\/www.gravityjack.com\/wp-content\/uploads\/2023\/11\/Desktop-Header-Background-2.jpg","width":1440,"height":541},{"@type":"WebSite","@id":"https:\/\/www.gravityjack.com\/#website","url":"https:\/\/www.gravityjack.com\/","name":"Gravity Jack","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gravityjack.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/pages\/1132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/comments?post=1132"}],"version-history":[{"count":0,"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/pages\/1132\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/media\/1133"}],"wp:attachment":[{"href":"https:\/\/www.gravityjack.com\/wp-json\/wp\/v2\/media?parent=1132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}